The General Services Administration (GSA) is a government agency established in 1949 that was tasked with managing government buildings and real estate. It provides product and service procurement support and develops policies and regulations.

For any business signage, the goal is to get the audience's attention with a message. You want your audience to notice your outdoor signs so they are exposed to your brand or organization. Whether it's school LED signs or LED signs for businesses, the signs should consist of LED lighting instead of traditional bulbs.LED lights last longerCompared to neon and fluorescent lights, LED lights last a full three to six years longer, which is about 25 times longer. This will save you tons of time and money since you won't have to replace the bulbs as often. LED lights also do not have gasses that can leak out like neon lights do, so there is no risk of them going dim.LED lights are brighterThis quality really sets LED lights apart from other forms of lighting. LED technology is unique in that it produces a brilliant and bright yet clear and easy to read image. These lights stand out boldly at night and during the day because of their intensity. This means that no matte ...

You've seen marquee signs all over the place, and they are meant to grab attention of passerby's for one reason or another. They obviously work, as more than one-third, or 37%, of people say they look at an outdoor ad most times, if not every time, they pass one. Electronic signs and digital signs are now typically taking the place of traditional outdoor signs, and among these are scrolling marquee signs. Here are some tips for using scrolling marquee signs to help you be as successful as possible.Understand your audience and locationTo make the message on your sign successful, you need to know who will see it and how they will see it. This means you need to understand if you're communicating to drivers, pedestrians, or both. What is the speed limit of the road you are advertising on? This may affect the font type and size you use. Use the information about your surroundings to help you design your sign. Creating a drive by type test will also help you determine the readabi ...

Roughly 35% of consumers would not have discovered a business if it had not been for their sign. This just goes to show how important marquee signs and outdoor advertising can be for any business. There are some misconceptions and myths that many people assume when it comes to outdoor advertising, and it's time for those myths to be debunked.Myth 1: Only big companies benefit from outdoor advertisingThis myth is a sad one because there are small businesses out there that have not taken advantage of outdoor advertising for this reason. Whether it's church marquee signs or full color LED signs, the small businesses benefit from outdoor advertising just as much as the big businesses do.Myth 2: Outdoor advertising only consists of billboardsWrong. Outdoor advertising encompasses advertising done anywhere outside of our homes. This means digital signs outside of your storefront, or even an ad on a cab, counts as outdoor advertising. The list goes on and on for what c ...

At Signs Plus Signs, we can help you find the marquee that communicates your message clearly and in an exciting way. To find out more, get in touch with us today! We'd love to be of assistance.

Digital media in public spaces reaches more customers than Facebook adsAccording to an Arbitron study from 2010, digital signs reach a shocking amount of people. Data revealed that at least 70% had seen a digital sign within the last month, versus just 43% who saw ads on Facebook. And it's no question that the number of LED business signs has only grown since then.Customers actually engage with digital signsBelieve it or not, digital signage actually does make an impression on customers. Of the 70% of consumers who reported seeing a sign, 47% remembered a specific advertisement. That means nearly half of people looking at signs are taking in the information.Digital signs drive impulse purchasesApproximately 19% of consumers claim to have made unplanned purchases because they saw a specific product advertised digitally. So if you've ever suddenly craved Doritos after seeing then digitally advertised, you're not alone. If you're looking to spice up your poi ...

When it comes to outdoor business signs, there are essentially three choices: neon, fluorescent, or LED. While neon and fluorescent lights have proven themselves as reliable choices, full color LED signs will bring colorful and creative business advertising to your work space. Here are five benefits of LED business signs.1. LongevityQuality LED business lights can last as long as 50,000 to 100,000 hours, which is equivalent to about five to 10 years. They also are the only bulbs that keep their vibrancy throughout their lifetime, making them a great investment.2. Crystal clear brightnessSigns with LED brights are crystal clear, and they are easy to read from a distance. They stand out, are bold enough to see during the night, and can even be read with the sun's brightness.3. They offer visibilityBuying full color LED signs is an investment in your business, with the goal of attracting customers to walk through your door. Outdoor LED displays are an effecti ...

Just about 35% of consumers say they wouldn't have discovered a business if it hadn't been for that business's sign. However, that doesn't mean that every sign is a good sign. In fact, a bad sign can actually deter business. So whether you're in charge of outdoor church signs or electric business signs, here are the 10 commandments of outdoor advertising.No More Than Seven WordsIf you can fit the seven deadly sins on your outdoor church signs, then you're set. Don't try to fit any more, or patrons and passersby will have trouble remembering what the sign says! Unless your parish is widely known for its witty signs, no more than seven words for your ad.No Irrelevant Images!As tempting as it may be to put a cute animal picture on your commercial business signs, it's probably not relevant unless you're running a pet rescue or a vet clinic. Your images should always be relevant to your campaign.No Crazy ColorsAs many as 68% of consumers say they frequently m ...

More traditional marquee signs for schools and businesses can be just as effective if you follow these three tips

Over a third of people -- 35% -- would not have discovered a business had it not been for their sign. But now thanks to the Coast Guard, LED signs are saving peoples' lives.Safety is the number one priority for the Coast Guard North Bend in Newport, OR. So now they have started to implement full-color LED signs in order to convey important safety information necessary for boaters. These outdoor LED displays were placed at the entrance of the Coast Guard Station.Every boater had to pass by this entrance on their way out to the water, so the goal of these LED signs was to provide safety information about the status of the water and alerts for boats coming in. It also provides helpful information about what boats are restricted from sailing that day under the specific weather conditions.They also used cloud computing-based software that allowed their messages to be displayed almost immediately. This is crucial for boater safety as water currents, wind changes, and te ...

It seems that everywhere you look, you can find an LED sign. Whether it be on school marquees, municipal signs, or signs for churches, outdoor LED displays are everywhere. But have you ever thought about where they came from? Here is a brief background on the history of full color LED signs.LED stands for light emitting diode. They are connected to an electric component that lights up when connected to direct currents and have the ability to emit infrared, ultraviolet, and electroluminescent lights.It all started when British scientist Henry Joseph Round discovered that inorganic materials could light up with the application of a current. Sadly, his discovery was quickly forgotten until 1927.Enter in Russian physicist Oleg Lossew. He observes the same effect, titling it the "Round Effect," and continues to study it from 1927 to 1942.But the French had some findings of their own. French physicist Georges Destriau identifies light emission in zinc sulfide in 1935. ...

Try and think back to the last time you were outside just minding your business and a bright flash of color caught your eye. Of course, you had to look, and you saw one of the many advertisements Americans see daily in its full LED color glory. If you are a business owner, these led business signs have the ability to help boost sales by catching the attention of new customers leading them right into your store! Here are some reasons full color LED signs are helpful for your business.A Big Fish in a Big PondThese electric business signs help you to stand out! A whopping 85% of a business's customers live or work within a five-mile radius of its location, so asserting your presence is vital for visibility! With all of the members of your neighborhood going about their daily business, display what you have to offer and make them know you exist! About 68% of consumers believe a business' signage reflects the quality of its products or services, so first time consumers will be dra ...